Sony has recently acknowledged that its transition from single-player games to live-service titles has not been as seamless as anticipated. During the Q1 2025 Earnings Call, CFO Lin Tao candidly admitted that the company is facing numerous challenges in its live-service strategy, which includes the postponement of key titles like Concord and Marathon. This admission resonates with players who have been vocal about the quality and delivery of these new gaming experiences.

In a recent Q&A session, Sony’s CFO Lin Tao revealed that the highly anticipated game Marathon is expected to launch by the end of March 2026. This announcement comes after the game’s official delay, which was attributed to the need for further refinement and testing. Tao emphasized that while the company is optimistic about the release, it is not yet a formal commitment, highlighting the ongoing development adjustments being made.

Sony is actively exploring innovative ways to enhance player engagement with its future gaming platforms, as highlighted by the company’s new president and CEO, Hideaki Nishino. During a recent business meeting, Nishino emphasized that while cloud gaming is a viable option, the demand for traditional local execution remains strong among players. This insight underscores Sony’s commitment to maintaining a balance between cutting-edge technology and the core gaming experience that fans have come to love.